Highlighting health with StepUp & Schools
A ten minute walk has tremendous effects on one's well-being. StepUp is a physical health initiative teaming up with schools to reach one common goal – raise awareness around daily movement and get teens to increase it. Through push-notifications StepUp boosts the individual and encourages more daily movement. Challenges between classes increase incentive to move more and create engagement. The focus is on the individual's movement while drawing the benefits of competitional elements.